• Coaching,  Communication,  Entrepreneurs,  Marketing

    The Process of Getting New Clients…

    I wrote this while I was sitting in the President’s Club in Cleveland, on Sunday, waiting for my plane back home to New Jersey.  I was going over all my notes I took from Dan Kennedy & AWAI’s Business of Copywriting Workshop.  As I was looking over my many pages, it struck me that this might make for a good blog this week. The focus of his workshop was on the BUSINESS of Copywriting.  I was at this conference because Dan had asked me to speak.  He thought my story of how I’ve used his principles to grow a really nice direct response marketing, coaching, and consulting business might help…