Let’s talk about manifestos and how they could be a perfect way to inspire you, your staff, or your team to make a huge difference in the last quarter of this year.
You might be thinking that manifestos are just reserved for people who are trying to create a political revolution to overthrow governments. How is that even relevant to my business?
Well, I will get to that in a minute.
First, I thought it might be interesting to give you the top 5 manifestos that you may have heard of or maybe not thought of as a manifesto:
- The Bible and the Ten Commandments
- The US Declaration of Independence
- Martin Luther King’s I Have A Dream Speech
- Marx And Englel’s The Communist Manifesto
Here’s the definition of Manifesto from Meriam Webster:
“A manifesto is a public declaration of intentions, opinions, or motives. It can be issued by a government, sovereign, or organization. A manifesto can address any topic, but it most often concerns art, literature, or politics.”
The word “Manifesto” actually came from the Latin word manifestum, meaning clear or conspicuous. The first recorded use of the word in English was in 1620… hmmmm
Then we dig a bit to get simpler and deeper — “a written statement declaring publicly the intentions, motives, or views of its issuer.”
Then, we get to the heart of a manifesto –
“A manifesto can advance a set of ideas, opinions, or views, or it can lay out a plan of action. The intent of a manifesto is to outline core beliefs and inspire sweeping change.”
I’m loving this, and it is definitely why I created one for my business. It’s actually a critical aspect of my Soulful Marketing principles — to lead with your manifesto or mission for your work and your life.
So why is this important to you and your business?
Creating your own manifesto is much like taking your vision, mission, and values and bringing them to life on paper so you can share it with your dream client, your community, and your tribe and have it for yourself…
It’s an amazing way to share the soul of your business and to connect with so many folks who will resonate and want to discover more about how you can help and inspire them.
It’s also good to have for anyone who works for you as a way to stay connected to the work you’re doing and to your mission. And to get back on course if you’re veering off or losing steam.
There are many ways you can use a manifesto, and I use it mainly as my mission and also as my affirmations and inspiration to keep me going every day.
Mine’s printed poster size, and it’s on my wall. (Anyone who has a Zoom call with me can see it in the background.) I also have a smaller copy on the wall over my computer. (So I can read it every day.)
And now I’m finally going to replace my current home page optin (taking down my launch planning guide) with my manifesto. It’s been there for over 5 years. Yet, as I move more into my Soulful Marketing Mission, my current optin feels more left-brain and not as aligned with the dream clients I want to attract.
It’s always a good idea to revisit your home page lead gen cuz, at some point, this might also be the case for your business.
Some inspiration into how to create your own manifesto: There are plenty of terrific books and sites out there. I’ve culled through many, and here are some inspirational ideas: (These were inspired by Mark Thurston’s Discover Your Soul’s Purpose.)
- What Talent Comes Easily and Naturally? For your specific mission in life, you have unique abilities that only you can draw upon and create to serve in the world. The people you’re born to touch, you are the very best with your unique skills, talents, and experiences, unlike anyone else on this planet.
- Take inventory of Your Talents and Strengths – Looking at past successes, skills with people, things, and information. There are many lists of talents and strengths on the internet. (Mark Thurston has a good list in his book, as mentioned above.)
- What are your values when it comes to these 5 areas of your life: Relationships, finances, career, spirituality, and health? Knowing what you value in each of these areas will go a long way to help you write your own manifesto. It can be about work and life, or just choose one. Mine has both because, I believe, they’re intertwined.
This leads me to something else I wanted to share with you — In creating my manifesto, I’ve also created a “how to quick guide” so you can also be inspired to create your own.
The best news is – I’m gifting it to you!
Access It Below — How to Craft Your Soulful Manifesto For Work or Life — You will also get a copy of my Soulful Marketing Manifesto to inspire you.
A few words on design – There’ve been many manifestos out there, from using words as graphics to actual photos, animations, infographics, and more.
A very popular example is the Holstee Manifesto, and this was an inspiration for me.
I hope you’re inspired to check it out and create your own manifesto.
Let me know when you do. I’d love to see it. 🙂
The world needs you and your brilliance – it’s time!
It’s October —Boo! All you Halloween people, you know who you are — it’s your fun time of the year. Lots of candy, ghosts, goblins, full moons and pumpkins, lots of pumpkins!
Quote I’m Pondering:
The thing about feeling good is you can’t just treat it like a weapon to pummel away your problems. It’s not a hammer that you swing. It’s more like a paintbrush that you gently stroke — blending answers and solutions into your life, so that your challenges fade away, rather than being shattered into pieces.” ~ Just Feel Good: The Secret To The Life You’ve Always Wanted, by Andrew Kap
Powerful Mantra to Inspire: From Tanaaz Chubb My Pocket Mantras
- I’m proud of myself for the progress I’ve made.
- I trust that the Universe will guide me to clarity.
Weekly Book Review:
Outrageous Openness: Letting The Divine Take The Lead by Tosha Silver
It’s getting cooler and also darker in the morning. Emma and I were all huddled up on the deck in the blanket with my trusty coffee. I do love Fall in Redding.
It also makes for some amazing sunsets too. And the full moon – just wow. I’m not sure how I captured it on my phone, and there it is in all its magnificence. I just love Mother Nature and her stunning beauty right outside my door.
Oh, and of course, a pic of Emma’s favorite perch – the front window where she can bark at all the dogs and people walking by – ha!