• Communication,  Entrepreneurs,  Marketing

    Copy writing is King in Business

    It was only 7 years ago that I was in corporate America and my job as Director of Corporate Communications was going swimmingly well. Not only did I create the new department and run it, I was also in charge of all of our employee communications publications.  I never really thought of myself as a writer and certainly never had any dreams or aspirations to be an author or writer.  However I had been writing most of my life, albeit in a daily journey, it was still writing none-the-less. It wasn’t until this position, where I was called upon to write on a daily basis that I truly “got” what…

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