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The Process of Getting New Clients…
I wrote this while I was sitting in the President’s Club in Cleveland, on Sunday, waiting for my plane back home to New Jersey. I was going over all my notes I took from Dan Kennedy & AWAI’s Business of Copywriting Workshop. As I was looking over my many pages, it struck me that this might make for a good blog this week. The focus of his workshop was on the BUSINESS of Copywriting. I was at this conference because Dan had asked me to speak. He thought my story of how I’ve used his principles to grow a really nice direct response marketing, coaching, and consulting business might help…
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Is resistance the “real” dream killer?
Much debate goes on about what kills dreams these days, and of course there are many things. But, how many of these things can be directly attributed to the person themselves? What I mean is, instead of blaming the world, money, people, competition and everything outside of us, why not look within us first. I just finished this book, The War of Art, Break Through The Blocks and Win Your Inner Creative Battles by Steven Pressfield. It was given to me at a Dan Kennedy workshop called the 7 Figure Academy. The sole focus of this workshop was on the 7 ways to take your 6 figure business to 7…
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How you can raise prices- right now- promise…
I know what you might be thinking- “how could I possibly raise prices right now with what’s happening in the economy?” The “sky is falling” down on Wall Street and banks are imploding. In fact my little brother works for Lehman Brothers and still has a job- for now- thank goodness. But the real deal, is you can’t get sucked into the negativity and mind set that all businesses are going to go under. This is actually NOT TRUE. There are many businesses who are making tons of money. The fact is, you just might have to dig a little deeper and change the way you’re marketing or change the…
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You are who you hang out with…
Have you ever heard this statement before? “You are a product of who you spend the most time with.” I’ve heard this a number of times in the past two years since I started my own business. In fact my friend and Master Coach, Rob Berkley just wrote about this and tells me and our Mastermind group this all the time. I think I finally get it now… I just came from a very inspiring and idea-filled event- Glazer-Kennedy Insider’s Circle Marketing SuperConference in Nashville. It was amazing to me how being surrounded by immensely successful people really elevated my thinking and opened my eyes to a much bigger way…