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Marketing concepts that will get you elected ;-)
The day after the presidential election used to be a day where you’d wake up and know who was elected president. Hmmmmm this is a bit unsettling Because of the pandemic and this crazy electoral college, we’re in limbo as to who won. Even though Trump declares himself the winner, which is part of who he really is and his brand. No matter what your politics are or who you voted for, instead of getting caught up in the madness of it all, I decided to share some marketing lessons Trump used to get elected in the first place. I’m taking a marketing tactic I learned from Dan Kennedy –…
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How Firing a Client Will Set You Free…
This blog may be a bit unorthodox and I might even get some negative comments about my headline… However this subject has come up in conversations, no lie, with at least 5 people in just the past 3 days! What’s going on here? I think what’s happening in this “new economy” business owners, coaches and consultants alike are just incredibly thankful to have work and have clients that they are just taking anyone who shows up. Now I’m not saying this is a bad strategy, in fact I did this when I first started out. It actually helped me develop and shape my business into what it is today. By just saying…