-
Copy writing is King in Business
It was only 7 years ago that I was in corporate America and my job as Director of Corporate Communications was going swimmingly well. Not only did I create the new department and run it, I was also in charge of all of our employee communications publications. I never really thought of myself as a writer and certainly never had any dreams or aspirations to be an author or writer. However I had been writing most of my life, albeit in a daily journey, it was still writing none-the-less. It wasn’t until this position, where I was called upon to write on a daily basis that I truly “got” what…
-
Quick Refresher on Setting Your Goals for 2010
I love the first few weeks of January. The weather outside is cold and somewhat frightful. The days are short and the trees are bare. The holidays are over and it’s time to start planning another amazing prosperous year. A time to think about the whole year ahead of us! What are your plans for 2010? The sky is the limit for the year. The real fun is realizing that and figuring out your goals, writing them down and then working on creating a plan to match those goals for the year. Do you know that most people get tripped up because they short change themselves and don’t think big…
-
Some Tips For a Stress Free Holiday…
As I’m writing this, I just finished making yet another batch of Christmas cookies. Then I had to hurry up and get cracking on this blog or you wouldn’t be reading it right now! For me there’s always a love-loathe relationship with this time of year. I love the holidays because there are so many fun traditions, time to spend with family, friends, great food and wonderful holiday treats. The loathe part, or rather the dislike part comes in with the stress of shopping, buying and wrapping presents, plus writing and mailing cards, making of cookies, and on and on… The good news is my holidays are so much better…
-
The Real Secret to Being Incredibly Successful Selling Online
I was debating back and forth whether to write about this or not because the “real” secret to being incredibly successful selling online is that it’s really NOT a secret at all! In fact, everyone who sells online inherently knows this so called “secret,” but the real challenge is in creating it and making it happen. So are you ready? Here’s the secret – The real trick to being very successful in selling online is building a relationship with your prospect and customer. That’s it. This is the key, to create and connect on an emotional level with your prospects and customers. And not only connecting with them, but diving deeper into…