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Finally, a Third Way To Market—It’s Not Just A Method, It’s A Movement To Authentically Attract Your Dream Clients Without Selling Your Soul

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    What’s all the Fuss About EzineArticles.com and Content Anyway?

    June 29, 2011 / No Comments

    Having a blog should be a key part of your strategy to drive traffic to your website.  Search engines love blogs because they are so timely and are constantly adding things to keep folks informed and up-to-date. Yet, here’s the deal: if your content isn’t any good, all the search engine results in the world will not help you.  You really have to develop your valuable content first. High quality content is crucial to fuel your business and increase traffic to your website.  Content alone can entice the reader to check out your website and return for more. Therefore the content you deliver must be valuable, giving helpful tips and…

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    Shannon McCaffery
  • Blogging,  Coaching,  Communication,  Entrepreneurs,  Implementation,  Marketing,  Product Launches,  Technology

    You created a blog… Now What?

    June 22, 2011 / No Comments

    The beauty of blogs is that you don’t need to invest in software to maintain it. Blogs are maintained online and so you can access them anywhere and at any time, as long as you have an Internet connection. You just sign in to your blog account and you can create a post, edit post, change blog template, customize your blog and change blog settings easily. It is also very easy to add a lot of cool tools to your blog like an opt-in or subscription form so if you don’t already have a list it is a great way to start.  If you already have a list it’s also…

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    Shannon McCaffery
  • Coaching,  Communication,  Entrepreneurs,  Implementation,  Marketing,  Technology

    What is a blog, really?

    June 15, 2011 / No Comments

    I’ve had this blog for 4 years now, which is totally hard to believe… and it’s been a terrific tool for me and my business.  So I thought it would be helpful to give you some tips about what a blog is and how to best take advantage of it in your business.. Blogs have gained a lot of notoriety in this techno world we live in because in an instant you have access to information on almost any subject or question you might have. And I know you can’t believe everything you read on the Internet but it’s all about adding value and giving terrific content. What is a…

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    Shannon McCaffery
  • Coaching,  Communication,  Entrepreneurs,  Implementation

    Oprah’s Not the Only One Who Can Have Fun While Working…

    April 15, 2011 / 1 Comment

    It’s true you know, Oprah’s not the only one who can have fun while working.  You can too!  Yes, I know, I know, it wouldn’t be called work if it was fun and all the other dreary sayings.  Listen, you have a choice when it comes to work.  The choice is in your attitude and how you view it.  Yes, for some work is simply the thing we dread that we must do in order to make money, pay the bills and live. Sounds dreary and boring yet as I said earlier, it can be fun, it’s your choice.  In my last blog, which I got a ton of great…

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    Shannon McCaffery
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