• Attitude,  Coaching,  Communication,  copywriting,  Entrepreneurs,  Marketing,  Mindset

    Unraveling the Mystery of Being “You”—Whaaat?

    Core Article: Unraveling the Mystery of Being “You”—Whaaat? Paragraph I’m Pondering:“… there slowly grew and ripened the knowledge of what wisdom…” Powerful Affirmations to Inspire: “I trust my intuition and inner wisdom to guide me…” Book Review: Siddartha by Herman Hesse Cool Stuff: “If you ever want to go back in time to…” AI Info & Resources: In-depth knowledge of these core AI tools Unraveling the Mystery of Being “You”—Whaaat? You’ve probably heard this cringy-worthy catchphrase more than once in your lifetime: “Just be you,” or another version,” Be uniquely you,” which honestly sounds a bit too PDish for me. (Personal development). Besides that, what in the heck does that really…

  • Communication,  copywriting,  Entrepreneurs,  Marketing

    Discover the Storytelling Frameworks to Soulful Marketing Success

    Core Article: Discover the Storytelling Frameworks to Soulful Marketing Success Paragraph I’m Pondering: “Win the internal battle first – Olympic Athletes.” Powerful Affirmations to Inspire: “I listen with empathy…” Book Review: Story Driven by Bernadette Jiwa Cool Stuff: The 25 most interesting archaeological finds on the planet. AI Info & Resources: How AI is being used at the Olympics. Discover the Storytelling Frameworks to Soulful Marketing Success I’ve been in marketing for 18 years. One of the things I did that I’ve never regretted is focusing my skills only on three areas: Copywriting, Online Launches, and Dream Client Journeys. Focusing on these three areas helped me choose the right books…

  • AI - ChatGPT,  Communication,  copywriting,  Entrepreneurs,  Marketing,  Media

    Is Your Communication Style Helping or Hurting Your Business?

    Core Article: Is Your Communication Style Helping or Hurting Your Business?” Paragraph I’m Pondering: Superheroes are not that different from you and me. Powerful Affirmations to Inspire: You radiate health and wellness… Book Review: Did you check out Reversing Alzheimer’s? Cool Stuff: How to boost your memory and reduce stress. AI Info & Resources: Want to spice up your menu choices at home? Check out this AI…  Is Your Communication Style Helping or Hurting Your Business Six weeks ago, I began working with a client I’ve known for 18 years. Since our last project, his business has grown significantly and become much more high-tech.  They brought on an operations person…

  • why most marketing fails
    Clients & Customers,  Communication,  copywriting,  Entrepreneurs,  Marketing

     Why Most Marketing Fails – And How to Break Through the Noise

    This Week’s Soulful Marketing eNewsletter Highlights: Core Article: Why Most Marketing Fails – And How to Break Through the Noise Scavenger Hunt: Penny for your thoughts? Paragraph I’m Pondering: It’s time for a change—a change to how we market. Powerful Affirmations to Inspire: You are worthy! Book Review: Secrets of The Millionaire Mind by T. Harv Eker Cool Stuff: Check out this map showing the population density of North America. AI Info & Resources: This is a bit creepy – an AI that can look and talk like you. Why Most Marketing Fails – And How to Break Through the Noise Earlier this week, I received an email from someone looking for help with marketing their…