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The Real Lesson Behind “Faster Horses” (And What It Means for You)
Core Article: The Real Lesson Behind “Faster Horses” (And What It Means for You) Paragraph I’m Pondering: “When you try to be the same as everyone else…” Powerful Affirmations to Inspire: “I am building a legacy of impact…” Book Review: Outrageous Openness: Letting The Divine Take The Lead by Tosha Silver Cool Stuff: The history of Taylor Swift explained, in case you were curious… AI Info & Resources: Just how good is AI getting? Hmmmm. The Real Lesson Behind “Faster Horses” (And What It Means for You) Have you ever heard this Henry Ford quote?“If I had asked people what they wanted, they would have said faster horses.” It’s one…
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Let’s Talk about the “B” word…
Core Article: Let’s Talk about the “B” word… Paragraph I’m Pondering: “I say no to things that don’t contribute to my growth.” Powerful Affirmations to Inspire: “I am worthy of all the riches…” Book Review: Dream Big by Bob Goff Cool Stuff: “The Dumbest Things Entrepreneurs Do…” AI Info & Resources: The Top 10 AI Entrepreneurs to Follow. Let’s Talk about the “B” word… I think it’s time we had a little chat about the “B” word. No, not that “B.” This one has been talked about so much I’m almost tired of hearing it. When I took Mel Robbins’ six-month course, she had an interesting take on it, and…
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Challenges, Clients & Customers, Coaching, Communication, copywriting, Entrepreneurs, Marketing, Taking risks
How Your Life Story Connects to Those You Serve
Core Article: How Your Life Story Connects to Those You Serve Paragraph I’m Pondering: “It’s time to embrace and let go of not knowing what will happen next…” Powerful Affirmations to Inspire: “My business is a reflection of my passion…” Book Review: When The Heart Waits by Sue Monk Kidd Cool Stuff: See how these entrepreneurs created success by following their passion. AI Info & Resources: Curious about how AI is impacting us entrepreneurs? How Your Life Story Connects to Those You Serve When you think about marketing, the focus often turns to understanding your clients—their challenges, hopes, and dreams. Yet, there’s a part of that process that most people…
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Giving up control – it’s a breakthrough moment
Core Article: Giving up control – it’s a breakthrough moment Paragraph I’m Pondering: This Is Just A Moment In Time… Powerful Affirmations to Inspire: “As I succeed, I empower others to do the same…” Book Review: The Obstacle Is The Way by Ryan Holiday Cool Stuff: Check out this company that started in 1898 and is still in business today. AI Info & Resources: So this will appeal to you if you’re a learnaholic like me… Hi, I wanted to give you my sincere thanks for all your feedback last week. I’m loving it and appreciate everyone who took that extra minute to type some quick feedback. It meant a…
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Why These Sales Tactics Don’t Work Anymore. And What to Do Instead.
Core Article: Why These Sales Tactics Don’t Work Anymore. And What to Do Instead. Paragraph I’m Pondering: “Around me, Jackie may have felt more like she…” Powerful Affirmations to Inspire: “My creativity knows no bounds…” Book Review: Touched by The Sun, by Carly Simon Cool Stuff: How connecting with nature improves our mental health! AI Info & Resources: If you do a lot of research, then you gotta check this out. Why These Sales Tactics Don’t Work Anymore. And What to Do Instead. Have you ever thought about how some things just don’t stand the test of time? Like, remember the old food pyramid? Or those cigarette ads with smiling…
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Scarcity and Urgency in Marketing: A Frog’s Tale
Core Article: Scarcity and Urgency in Marketing: A Frog’s Tale Paragraph I’m Pondering: “People pay for intangible value…” Powerful Affirmations to Inspire: “I manage my finances with…” Quick Update: Fire relief, heavy sigh. Cool Stuff: This is def cool – check out the inside of a Condor egg! AI Info & Resources: Interested in learning more about different AI’s – this tool can help. Scarcity and Urgency in Marketing: A Frog’s Tale I’m gonna tell you a bit of a wacky tale that has some valuable marketing lessons, albeit a bit out there. What you need to know upfront is that this was actually an animated short film: One Froggy…
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Why Most Marketing Fails – And How to Break Through the Noise
This Week’s Soulful Marketing eNewsletter Highlights: Core Article: Why Most Marketing Fails – And How to Break Through the Noise Scavenger Hunt: Penny for your thoughts? Paragraph I’m Pondering: It’s time for a change—a change to how we market. Powerful Affirmations to Inspire: You are worthy! Book Review: Secrets of The Millionaire Mind by T. Harv Eker Cool Stuff: Check out this map showing the population density of North America. AI Info & Resources: This is a bit creepy – an AI that can look and talk like you. Why Most Marketing Fails – And How to Break Through the Noise Earlier this week, I received an email from someone looking for help with marketing their…
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Costco’s Secrets to Soulful and Authentic Marketing Success
This Week’s Soulful Marketing eNewsletter Highlights: Core Article: Costco’s Secrets to Soulful And Authentic Marketing Success Cool Stuff: You can now create your own digital bookshelf… AI Info & Resources: If you’re frustrated with finding writing ideas – this tool will help.(The best part is that it’s free.) Have you ever driven to Costco, and as soon as you get into the parking lot, depending upon the time of day you arrive, it can be swarming with tons of cars and not a whole lot of parking? Then once you park, you have to snag a cart and flash your member card to get inside. The place is massive, shelves stacked with every…
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Behind the Scenes With Richard Branson
This Week’s Highlights: Core Article: Behind the Scenes With Richard Branson—From Record Shops to Outer Space Cool Stuff: Scrolling social media for those delicious food recipes? These award-winning photos are mouthwatering AI Info & Resources: It’s May! Time to uplevel your productivity? 🙂 Behind the Scenes With Richard Branson—From Record Shops to Outer Space After I got back from our trip to the UK last month, I recovered from some bug I had caught and was flipping through some documentaries on HBO Max. That’s when I saw one about Richard Brandson. (It’s also on Prime and Apple TV.) I’ve always admired him, and in fact, a little side note—I met…
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Mamma Mia, Here I Go Again… My My…
This Week’s Highlights: Core Article: From Vinyl to Viral: How to Multiply Your Messages Across Mediums Cool Stuff: Which Tarot Card Are you Professionally (Hmm, this site analyzes your LinkedIn Profile. 🙂 AI Info & Resources: Want a More Effective Social Media Strategy? Check out this AI Inspired Strategy. From Vinyl to Viral: How to Multiply Your Messages Across Mediums My My, here’s another amazing strategy blog inspired by ABBA! “Knowing me, knowing you, there’s nothing that we can’t do!” 😉 Thanks for all the comments and feedback from my ABBA email two weeks ago. There are so many more terrific content strategies from ABBA that I simply had to…
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What do Snails, The Grateful Dead & Cassette Tapes all have in common?
This Week’s Highlights: Core Article: What do Snails, The Grateful Dead & Cassette Tapes all have in common? Cool Stuff: Time Travel Enthusiasts – this is kind of cool AI Info & Resources: I might be giving this a whirl on this eNewsletter…hmm What do Snails, The Grateful Dead & Cassette Tapes all have in common? Do you have a morning routine? After journaling, coffee, and meditation, my highlight is walking the dog. There’s just something about being outside early in the morning in the spring when it’s still cool and crisp, and everyone else is sleeping… As Emma and I were doing our spin around the neighborhood, we came…
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AI - ChatGPT, Attitude, Clients & Customers, Coaching, Communication, copywriting, Entrepreneurs, Marketing
The Ripple Affect
Have you ever had a seemingly small interaction that simply left an impact on you? A few weeks ago, at the United Club in the San Francisco airport, I ran into the chef who creates the recipes for the club’s food. Despite being in a hurry, I took a moment to share with him how much I liked their new breakfast spread of cold-soaked oatmeal with fresh fruit and other healthier alternatives. His face lit up, and we had this wonderful connection over a shared love of cold-soaked oatmeal. Then he shared his favorite cold oatmeal recipes (if I wanted to try them at home) and how he likes to…
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Chipping Away Your Barriers to Success
This Week’s Highlights: Core Article: Chipping Away Your Barriers to Success Cool Stuff: How does the world’s largest cruise ship feed 10k people? AI Info & Resources: What the Media Gets Wrong About AI Chipping Away Your Barriers to Success What if you were taking a class I offered and were going to get a grade after you completed it? When I started the class, I announced that everyone started with A. All you needed to do was complete the exercise and what was on the syllabus, and you’d get an A. What possibilities would it open up for you, knowing you got an A before you even started the…
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In a world of algorithms, hashtags, and followers…
So many things have been swirling through my head since I got back from our trip to Jackson, WY. Being away and realizing my age (as referenced after our snowmobile tour when I was so tired afterward that Alice and I barely made it through my birthday dinner!) has stirred a lot up from my past and things I’d forgotten… After I got home, I spent the holiday weekend going through some of my old writing and photos in hopes of inspiring me to organize. What I found interesting was how many quotes I had collected over the years. And this was before personal computers, so I either wrote them…
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Aligning Your Work & Life with Your Deepest Values
Let me tell you a quick story – (Adapted from Melody Beattie’s More Language of Letting Go.) Two monks were walking along the sidewalk during a heavy rainstorm. They came across a nicely dressed young woman stranded because she couldn’t cross the street without getting soaked. One monk, without hesitation, picked her up and carried her over the puddles to the other side of the street. The other monk was furious that he did that. They have a vow of celibacy and not having contact with women. The monk who carried the woman replied: “I left that girl back on the corner. Are you still carrying her?” At the heart…
