• Lets do some time traveling
    Alchemy,  Attitude,  Challenges,  Mindset,  Motivation

    Let’s Do Some Time Traveling :-)

    Core Article: Let’s Do Some Time Traveling Together 🙂 Paragraph I’m Pondering: Infinite riches are all around you… Powerful Affirmations to Inspire:  I am worthy of financial success… Book Review: Reversing Alzheimer’s: The New Toolkit to Improve Cognition and Protect Brain Health by Dr. Heather Sandison Cool Stuff: The 25 Most Influential Women of 2023 AI Info & Resources: Stop AI from rewiring your brain Let’s Do Some Time Traveling Together 🙂 Before you think I’ve lost it (and believe me, sometimes I think I have ;-), this is actually a fascinating topic. It straddles the “woo woo” magic of manifestation, and thoughts become things, as well as studies that…

  • Attitude,  Balance,  Challenges,  Coaching,  Entrepreneurs,  Mindset

    A Heatwave, Hurricane, No AC or Internet—Lessons In Resilience

    Core Article: A Heatwave, Hurricane, No AC or Internet—Lessons In Resilience Paragraph I’m Pondering: Turning The Page on Reversing Alzheimer’s Powerful Affirmations to Inspire:  I handle setbacks with grace… Book Review: The Untethered Soul by Michael Singer Cool Stuff: Why Did Australia end up with koalas and not squirrels? AI Info & Resources: ChatGPT is partnering with Arianna Huffington A Heatwave, Hurricane, No AC or Internet—Lessons In Resilience I debated with myself on whether to send this email. Then I realized this has more to do with mindset and how to cope when the literal sh*t hits the fan. And the ultimate goal is how to stay sane in the insanity… I’m a lifelong learner and am constantly…

  • Attitude,  Coaching,  Entrepreneurs,  Mindset,  Motivation,  Procrastination

    What would happen if you decided to be average?

    This Week’s Soulful Marketing eNewsletter Highlights: Core Article: What would happen if you decided to be average? Paragraph I’m Pondering: It’s a shift towards authenticity, integrity, and transparency in every interaction Powerful Affirmations to Inspire: You are a visionary leader! Book Review: Make Your Idea Matter: Stand Out With a Better Story by Bernadette Jiwa Cool Stuff: The theme this week is ultra weird – like space junk and Kellogg’s new bizarre cereal flavors. AI Info & Resources: Did you know Amazon doesn’t make the majority of it’s money from it’s online store… What would happen if you decided to be average? It’s been a little over 30 days since I started a project and…

  • Procrastination stopper
    Attitude,  Challenges,  Entrepreneurs,  Overcoming Obstacles,  Procrastination

    Frustration, Workmen, and a Breakthrough: A Recent Realization

    This Week’s Highlights:  Core Article: “Frustration, Workmen, and a Breakthrough: A Recent Realization” Scavenger Hunt: Try this fun exercise Paragraph I’m Pondering: From The Book of Mastery by Paul Selig  Powerful Affirmations to Inspire: Focusing on your inner wisdom Book Review: Marketing a Love Story by Bernadette Jiwa Cool Stuff: Oprah shares how happiness comes down to these 5 words AI Info & Resources: See how AI is helping advance women’s health “Frustration, Workmen, and a Breakthrough: A Recent Realization” Here’s what happened the day after the Memorial holiday. I had it jammed with lots of calls, making connections, signing on new clients, and more.  I usually get my newsletter written on Tuesdays…

  • Neuro pathways goal achievement
    Attitude,  Challenges,  Coaching,  Entrepreneurs,  Goals,  Motivation,  Overcoming Obstacles

    Struggling or frustrated with growing your business? Neuroscience can help….

    This Week’s Highlights: Core Article:  Struggling or frustrated with growing your business? How Neuroscience can help…. Cool Stuff: 10 Best Hiking Trails In the U.S. AI Info & Resources: Build an AI Agent For Your Business Struggling or frustrated with growing your business? How Neuroscience can help. Have you ever been frustrated, struggled and maybe had a time where you were thinking about throwing in the towel when it comes to running your business? Since I’ve been running my business for 18 years now, I want to come clean. I definitely have experienced that once or twice, and it’s not a fun place to be in. It’s downright scary and…

  • Growth is hard Soulful Marketing
    AI - ChatGPT,  Attitude,  Challenges,  Coaching,  Entrepreneurs,  Mindset,  Motivation

    Growth is Hard & Kind of Sucks Until it Doesn’t

    This Week’s Highlights: Core Article:   Growth is Hard: How To Live Into The Challenging Questions Cool Stuff: If you’re a research geek like me – check out the latest in Consumer Buying Trends. AI Info & Resources: What is an AI hallucination? And should we stop them? Growth is Hard: How To Live Into The Challenging Questions In this week’s eNewsletter, I want to delve into some mindset exploration with one of my top 10 all-time favorite quotes that was given to me by a dear friend when I was going through some challenging times in my life:“Be patient towards all that is unsolved in your heart and try to…

  • Ripple Affect from Soulful Marketing
    AI - ChatGPT,  Attitude,  Clients & Customers,  Coaching,  Communication,  copywriting,  Entrepreneurs,  Marketing

    The Ripple Affect

    Have you ever had a seemingly small interaction that simply left an impact on you? A few weeks ago, at the United Club in the San Francisco airport, I ran into the chef who creates the recipes for the club’s food.  Despite being in a hurry, I took a moment to share with him how much I liked their new breakfast spread of cold-soaked oatmeal with fresh fruit and other healthier alternatives. His face lit up, and we had this wonderful connection over a shared love of cold-soaked oatmeal. Then he shared his favorite cold oatmeal recipes (if I wanted to try them at home) and how he likes to…

  • Breaking through barriers
    Attitude,  Challenges,  Clients & Customers,  Coaching,  Entrepreneurs,  Marketing

    Chipping Away Your Barriers to Success

    This Week’s Highlights: Core Article: Chipping Away Your Barriers to Success   Cool Stuff: How does the world’s largest cruise ship feed 10k people? AI Info & Resources: What the Media Gets Wrong About AI Chipping Away Your Barriers to Success   What if you were taking a class I offered and were going to get a grade after you completed it? When I started the class, I announced that everyone started with A.  All you needed to do was complete the exercise and what was on the syllabus, and you’d get an A. What possibilities would it open up for you, knowing you got an A before you even started the…

  • Different Kind of Gratefulness Journey
    AI - ChatGPT,  Attitude,  Challenges,  Entrepreneurs,  Mindset

    Let’s embark on a different kind of gratefulness journey…

    This Week’s Highlights: Core Article on Mindset: Embarking on a Different Kind of Gratefulness Journey Cool Stuff: The One Question Bill Gates Would Ask A Time Traveler More Cool Stuff: The 10 Most Valuable Brands – Fascinating to see the shift from tangible companies to intangible… AI Info & Resources: Are you a cat person? Good news, they’re still smarter than AI 🙂 Embarking on a Different Kind of Gratefulness Journey You’ve heard me talk about gratefulness before and how important it is to cultivate on your entrepreneurial journey… And today, we’re going down a different path to gratefulness. I’ve just spent the last 52 days doing a most amazing exercise that’s shifted my…

  • Shannon McCaffery
    Attitude,  Challenges,  Clients & Customers,  Entrepreneurs,  Goals,  Mindset,  Motivation

    Aligning Your Work & Life with Your Deepest Values

    Let me tell you a quick story – (Adapted from Melody Beattie’s More Language of Letting Go.) Two monks were walking along the sidewalk during a heavy rainstorm. They came across a nicely dressed young woman stranded because she couldn’t cross the street without getting soaked.  One monk, without hesitation, picked her up and carried her over the puddles to the other side of the street. The other monk was furious that he did that. They have a vow of celibacy and not having contact with women. The monk who carried the woman replied: “I left that girl back on the corner. Are you still carrying her?”  At the heart…

  • Soulful Marketing
    Attitude,  Clients & Customers,  Coaching,  Communication,  Entrepreneurs,  Marketing

    Authentic Curiosity & The Beginner’s Mind: Embracing A Soulful Marketing Approach

    I want to share with you something that’s more than just a concept. It’s a transformative approach in the marketing world – it’s about embracing authentic curiosity and the beginner’s mind, especially when it comes to Soulful Marketing.  This is about diving into what makes your marketing genuinely resonate and connect with your dream clients on a deeper level. Have you ever attended a workshop or event, and the speaker got up there and started talking about a topic, and your mind immediately shut down and didn’t pay attention to the rest of the presentation? This used to happen to me. The more experience I accrued in marketing, my mind…

  • Shannon McCaffery
    Attitude,  Communication,  copywriting,  Entrepreneurs,  Marketing

    Remembering, forgetting, and remembering again…

    Have you ever had the experience of remembering something, then going to write it down, and you forget? Then, later on, do you remember it? Or maybe you’ve written a blog, eGuide, or email, and you go back and read it and don’t remember writing it? Yep, the aging mind is fascinating and frustrating at the same time… Something like that happened to me this week, yet it was a bit more profound. And I’m sharing it to help reignite the inspiration that may be buried within you, perhaps forgotten, and that can certainly be remembered again… After the holidays, I’ve been trying to tidy up the house and reorganize…

  • Redefine success with your writing
    Attitude,  Challenges,  Coaching,  Entrepreneurs,  Goals,  Mindset,  Motivation,  New Year

    Let’s Redefine your success in 2024: Insights, Connection, and Inspiration Await!

    And just like that – poof – it’s the New Year – Welcome 2024! How are you? How were your holidays? I’ve been thinking about you a lot lately. I decided that this year, I would dig deep into the well of my experience and learning. I will pull out all the stops to inspire, encourage, and propel you to success, whatever that looks like for you. To be honest, I’m not entirely sure of what it will all look like over the next 12 months. I can promise you that it will be the most valuable stuff I’ve delivered to date. My focus is on Soulful Marketing principles (authenticity, engagement, and…

  • Moments Count
    Attitude,  Coaching,  Mindset,  Motivation

    Make Every Moment Count

    What are you thinking right now? Are you here and present with me? Or is your mind somewhere else? Maybe you’re thinking about your holiday to-do list or your action list of what needs to be done before the New Year. It is so easy to get sucked into the “busyness of life.” Especially during the holidays when emotions and stress are high, and family is involved. So how can this holiday be different? For me, it’s working hard on not getting sucked into being attached to the outcome. It’s also about staying flexible in the moment and going with the flow. And making every moment count, especially the little…