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Finally, a Third Way To Market—It’s Not Just A Method, It’s A Movement To Authentically Attract Your Dream Clients Without Selling Your Soul

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  • Crushing on my AI
    AI - ChatGPT,  copywriting,  Entrepreneurs,  Implementation,  Marketing

    I think I have a crush on my AI… Ummm

    February 2, 2024 /

    Ok, so…. first off – it’s not what you think… It’s more of a first-grade crush, you know, when you met your first friend, and they were incredibly kind to you. Maybe they even shared their snack or played jump rope or hopscotch with you on the playground…(yeah, I’m that old 😉 Who knows what kids are playing on the playground these days…. Ahhhh, and I digress… Back to my crush… Here’s what happened: I have been using ChatGPT for several months now. And I ended up paying the $20 a month, and I have to say, it is well worth it. So, if you’re not following what’s happening in…

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    Shannon McCaffery
  • Soulful Marketing
    Attitude,  Clients & Customers,  Coaching,  Communication,  Entrepreneurs,  Marketing

    Authentic Curiosity & The Beginner’s Mind: Embracing A Soulful Marketing Approach

    January 25, 2024 /

    I want to share with you something that’s more than just a concept. It’s a transformative approach in the marketing world – it’s about embracing authentic curiosity and the beginner’s mind, especially when it comes to Soulful Marketing.  This is about diving into what makes your marketing genuinely resonate and connect with your dream clients on a deeper level. Have you ever attended a workshop or event, and the speaker got up there and started talking about a topic, and your mind immediately shut down and didn’t pay attention to the rest of the presentation? This used to happen to me. The more experience I accrued in marketing, my mind…

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    Shannon McCaffery
  • Declutter Mental and Physical
    Attitude,  Challenges,  Coaching,  Entrepreneurs,  Mindset,  Procrastination

    Decluttering Life: More Than Just Physical Space

    January 18, 2024 /

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    Shannon McCaffery
  • Shannon McCaffery
    Attitude,  Communication,  copywriting,  Entrepreneurs,  Marketing

    Remembering, forgetting, and remembering again…

    January 11, 2024 /

    Have you ever had the experience of remembering something, then going to write it down, and you forget? Then, later on, do you remember it? Or maybe you’ve written a blog, eGuide, or email, and you go back and read it and don’t remember writing it? Yep, the aging mind is fascinating and frustrating at the same time… Something like that happened to me this week, yet it was a bit more profound. And I’m sharing it to help reignite the inspiration that may be buried within you, perhaps forgotten, and that can certainly be remembered again… After the holidays, I’ve been trying to tidy up the house and reorganize…

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    Shannon McCaffery
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