• Challenges,  Clients & Customers,  Communication,  Dog Marketing,  Entrepreneurs,  Marketing

    Scarcity and Urgency in Marketing: A Frog’s Tale

    Core Article: Scarcity and Urgency in Marketing: A Frog’s Tale Paragraph I’m Pondering: “People pay for intangible value…” Powerful Affirmations to Inspire: “I manage my finances with…” Quick Update: Fire relief, heavy sigh. Cool Stuff: This is def cool – check out the inside of a Condor egg! AI Info & Resources: Interested in learning more about different AI’s – this tool can help. Scarcity and Urgency in Marketing: A Frog’s Tale I’m gonna tell you a bit of a wacky tale that has some valuable marketing lessons, albeit a bit out there. What you need to know upfront is that this was actually an animated short film: One Froggy…

  • Communication,  copywriting,  Entrepreneurs,  Marketing

    Discover the Storytelling Frameworks to Soulful Marketing Success

    Core Article: Discover the Storytelling Frameworks to Soulful Marketing Success Paragraph I’m Pondering: “Win the internal battle first – Olympic Athletes.” Powerful Affirmations to Inspire: “I listen with empathy…” Book Review: Story Driven by Bernadette Jiwa Cool Stuff: The 25 most interesting archaeological finds on the planet. AI Info & Resources: How AI is being used at the Olympics. Discover the Storytelling Frameworks to Soulful Marketing Success I’ve been in marketing for 18 years. One of the things I did that I’ve never regretted is focusing my skills only on three areas: Copywriting, Online Launches, and Dream Client Journeys. Focusing on these three areas helped me choose the right books…

  • AI - ChatGPT,  Communication,  copywriting,  Entrepreneurs,  Marketing,  Media

    Is Your Communication Style Helping or Hurting Your Business?

    Core Article: Is Your Communication Style Helping or Hurting Your Business?” Paragraph I’m Pondering: Superheroes are not that different from you and me. Powerful Affirmations to Inspire: You radiate health and wellness… Book Review: Did you check out Reversing Alzheimer’s? Cool Stuff: How to boost your memory and reduce stress. AI Info & Resources: Want to spice up your menu choices at home? Check out this AI…  Is Your Communication Style Helping or Hurting Your Business Six weeks ago, I began working with a client I’ve known for 18 years. Since our last project, his business has grown significantly and become much more high-tech.  They brought on an operations person…

  • AI - ChatGPT,  Coaching,  Communication,  Entrepreneurs,  Mindset

    How AI Taught Me an Upgraded Way to Communicate

    This Week’s Soulful Marketing eNewsletter Highlights: Core Article: What AI Taught Me About Communication Paragraph I’m Pondering: Don’t Feed The Monkey Mind Powerful Affirmations to Inspire: I am resilient and adaptable! Book Review: Mindset: The New Psychology of Success: How We Can Learn to Fulfill Our Potential by Carol Dweck Cool Stuff: Making leather alternatives out of apple pulp. AI Info & Resources: How the iPhone uses more AI powered tools than Samsung What AI Taught Me About Communication These past two weeks have been fascinating when it comes to how people are using AI in their business. I just started working with a new client and their Director of Operations floored me with…