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Best conversion tips for your website
A few weeks ago, I had a colleague reach out to me and wanted my thoughts on a new website that she had just launched for her mom’s business. I always find it curious and fascinating to look at new websites. Especially when it’s someone I know, and I have a bit of a backstory. I’m always happy to look at people’s websites because I can give some actionable feedback after looking at the home page for only 1 – 2 minutes. (As an aside, if you ever want me to look at your site, schedule a complimentary call with me, and I will give you some actionable feedback on it.) Creating a website…
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The launch that simply wasn’t
Have you ever launched a course, product, or service and felt like you worked your tail off, and then the big day came……and it was crickets? A few trickles of sales came in, yet overall, it was a bit of a disappointment. Well, this happens way more than you think. The reality is there are SO MANY VARIABLES you have to get right to create a significant amount of sales for a launch. Most experts don’t tell you that you’re more than likely to bomb on your first and even second launch. This is why, as a soulful marketer, I always want to be honest and give the truth about what…
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What do Edgar Cayce, St. Anthony & My Garbage – all have in common?
And just like that, January is taking its bow and next week is “hello February.” Did January go by as fast for you or is it just me? Not only did it feel like I blinked but next week is February… There was an interesting phenomenon that happened that prompted me to write my curious subject to this email:“What do Edgar Cayce, St. Anthony & My Garbage – all have in common?” I read one of the best books on Discovering Your Soul’s Purpose by Mark Thurston. I mentioned him in an email back in December. I’ve been a bit behind in writing my book reviews. My issue is I’ve read so many books…
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Clients & Customers, Communication, Entrepreneurs, Implementation, Marketing, Motivation, Outcome, Product Launches, Prospects
The Final Fridge Adventure (Part 2)
Last week I shared with you part 1 of my spouse and I’s fridge adventure. I shared with you some insights into the first two appliance stores we perused. And I gave you some takeaways of what to do and not do when it comes to your business and attracting clients. You can access it here. In this blog post, I want to tell you about the third place we visited to peruse refrigerators. It was a very different experience. This store was more of an upscale local appliance store. We bought our washer and dryer there, so we knew they were reasonably top-notch. And we like supporting our local businesses. As soon…
