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The #1 Struggle Most Entrepreneurs Don’t Know that they have…
Someone reached out to me last week and needed some help with their business. They’re not getting many leads from their website and are spending money in many places, and nothing seems to be tracking. Hmmmmm. That’s always a puzzle that I’m ready to jump into action to figure out what’s really happening. What’s interesting is how, over the years, my process of helping clients has evolved. Often times when someone comes to me, they think they know the issue and may have ideas about how to fix it. Yet, after our conversation, I discovered that’s not the real issue at all. It’s something totally different. So, let’s back up –…
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Have you ever mapped out your business and life choices?
I’m currently in a 6 week inspiring and thought-provoking class taught by my good friend Kim DeYoung. The class is called “Choice Confident.” She teaches you how to use questions to map out all the important choices in your life, which she calls “Choice Mapping.” This is based on her book – The Book Of Choice: Mapping the Life You Want by Understanding the Life You Have. The class and her book are fascinating tools. She puts your choices into three categories: Proactive, Professional, and Personal Choices. Last night, we talked about professional choices – specifically work relationship choices. (You can also map out past, present, and future choices too.) All the questions…
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You Are The Guru You’re Looking For….
Countless times, I’ve had people come to me in a flurry of frustration, having spent a lot of money on an expert or guru and they didn’t have any real results to show for it. That totally frustrates me too. Being a marketer in business for as long as I have, I’ve seen it all. And I definitely feel for them. It frustrates me because out of the many marketing experts out there, not all of them have the integrity, authenticity, and honesty that you deserve when working with them. There’s also something else that happens. Maybe you stumble across an expert/guru, and you end up buying all their courses…
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Why did you start your business? (Or why are you working where you do?)
When I first started my business back in 2006, it wasn’t because I wanted to go out on my own. I was incredibly scared and a bit freaked out. I spent all my life in corporate America. In fact, I had been laid off unexpectedly 2 years earlier and failed miserably as an entrepreneur. So I went back to corporate, and honestly, it was ok. Yet, I felt it in my bones, I was definitely not living my life purpose. There came a point when I was just kind of done with being an employee. So, when they laid me off in 2006, I knew I had to make a choice.…
