• Blogging,  Coaching,  Communication,  Entrepreneurs,  Implementation,  Marketing,  Technology

    Are You a Guest Blogger?

    Let’s take a step further and talk more about a terrific technique for developing content – it’s guest blogging on other sites and inviting guest bloggers to your site. This technique allows you to get fresh content for your site without taking up a big amount of your time. It’s all about leveraging other peoples content.  At the same time if you are guest posting on another blog you can repurpose a post or article from your archive.  You are in front of a new audience so to them it will be a brand new post. Guest posting shows that you are connected to other experts in your field and also…

  • Communication,  Entrepreneurs,  Implementation,  Marketing,  Product Launches,  Survey Tips & Techniques

    What’s all the Fuss About EzineArticles.com and Content Anyway?

    Having a blog should be a key part of your strategy to drive traffic to your website.  Search engines love blogs because they are so timely and are constantly adding things to keep folks informed and up-to-date. Yet, here’s the deal: if your content isn’t any good, all the search engine results in the world will not help you.  You really have to develop your valuable content first. High quality content is crucial to fuel your business and increase traffic to your website.  Content alone can entice the reader to check out your website and return for more. Therefore the content you deliver must be valuable, giving helpful tips and…

  • Blogging,  Coaching,  Communication,  Entrepreneurs,  Implementation,  Marketing,  Product Launches,  Technology

    You created a blog… Now What?

    The beauty of blogs is that you don’t need to invest in software to maintain it. Blogs are maintained online and so you can access them anywhere and at any time, as long as you have an Internet connection. You just sign in to your blog account and you can create a post, edit post, change blog template, customize your blog and change blog settings easily. It is also very easy to add a lot of cool tools to your blog like an opt-in or subscription form so if you don’t already have a list it is a great way to start.  If you already have a list it’s also…

  • Coaching,  Communication,  Entrepreneurs,  Implementation,  Marketing,  Technology

    What is a blog, really?

    I’ve had this blog for 4 years now, which is totally hard to believe… and it’s been a terrific tool for me and my business.  So I thought it would be helpful to give you some tips about what a blog is and how to best take advantage of it in your business.. Blogs have gained a lot of notoriety in this techno world we live in because in an instant you have access to information on almost any subject or question you might have. And I know you can’t believe everything you read on the Internet but it’s all about adding value and giving terrific content. What is a…

  • Coaching,  Communication,  Entrepreneurs,  Implementation,  Marketing,  Survey Tips & Techniques

    The “Oprah Factor” and how you can create your own “ X Factor”

    In last week’s blog post I shared with you how Meredith and I were so very fortunate enough to attend a taping of one of Oprah Winfrey’s last shows. (Here’s the link: Are you giving your customers/clients and Oprah experience?) It was so exciting to be a part of that experience. I also talked last week about why Oprah is so phenomenally successful and popular.  It is because she focuses on giving her audience what they want.  She goes out of her way to create an experience that will get her audience excited and make them feel good. Oprah as an entrepreneur is worth billions and she continues to operate…

  • Coaching,  Entrepreneurs,  Implementation,  Marketing,  Survey Tips & Techniques

    Are you giving your clients/customers an Oprah Experience?

    I’ve always wanted to be in the audience for the Oprah show, but it just was never the right time.  In fact, I’ve been in the audience for a lot of shows since I live so close to New York City. I saw Phil Donahue way back in the day, and he even posed for a photo with me and my mom who of course asked a question and was on camera!  I’ve seen David Letterman (when he was at NBC), Rosie O’Donnell Show, Saturday Night Live (when Ellen Degeneres was the host), Ellen Degeneres Show (when I was out in LA celebrating my 40th birthday), Tyra Banks, Jane Pauley…

  • Coaching,  Communication,  Entrepreneurs,  Implementation,  Marketing

    How Firing a Client Will Set You Free…

    This blog may be a bit unorthodox and I might even get some negative comments about my headline… However this subject has come up in conversations, no lie, with at least 5 people in just the past 3 days!  What’s going on here?  I think what’s happening in this “new economy” business owners, coaches and consultants alike are just incredibly thankful to have work and have clients that they are just taking anyone who shows up.  Now I’m not saying this is a bad strategy, in fact I did this when I first started out. It actually helped me develop and shape my business into what it is today.  By just saying…

  • Coaching,  Dog Marketing,  Entrepreneurs,  Implementation,  Marketing

    Moving Forward by Measuring Your Results Backwards

    On the 4 hour drive home from D.C. after being at Yanik Silver’s Underground 7 event, I spent a lot of time mulling over the one day training we spent with Dan Sullivan of www.StrategicCoach.com He gave us SO MUCH valuable information, there’s no way I can tell you everything here in this post.  The one thing that really stuck with me is his whole process of the 21 Day Positive Focus exercise. I do something similar to this now, but this took what I do and put it on steroids. Let me explain… The whole philosophy is that we won’t have a huge amount of forward motion, unless we’re…

  • Coaching,  Marketing,  Survey Tips & Techniques

    How to break through all the “noise” and SELL something!

    This time of the year is particularly difficult to get your message across because we’re bombarded by a larger volume of messages than probably any other time of the year. Everyone, it seems, is trying to “cash” in on Christmas and the holidays. I mean you can’t blame them, it is the most profitable time of the year. I’ve spoken to some business owners who tell me they make 50% or more of their income from the year at Christmas time. Yikes, that could make or break your company. Well, that’s why I decided to write this article because I’d love to help you “break-through” the “noise” and the clutter…

  • Coaching,  Communication,  Entrepreneurs,  Marketing

    How to Leverage Your Relationships With New Influential People You Meet

    In the past 6 months, I’ve met over a 150 people, or probably more than that, simply because I traveled to some conferences and workshops where like-minded entrepreneurs gather.  At those meetings I simply meet a lot of people and give away a lot of cards, and I also get my share of cards.  The real question here is how to you leverage those new folks you meet.  How can you turn them into more influential and helpful relationships? I’ve created some step by step guidelines that I’ve used over the past years that have helped me cultivate these relationships.  This is what I do when I go to a…

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