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Finally, a Third Way To Market—It’s Not Just A Method, It’s A Movement To Authentically Attract Your Dream Clients Without Selling Your Soul

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    The Productivity Secret That Will Change Your Life

    February 10, 2020 / 8 Comments

    One of the things I’m constantly struggling with: my plate is incredibly full. I just have way TOO many things on that proverbial plate and it’s constantly weighing me down. I’m a Strategic Marketer & Product Launch Manager, I help people get things done, and here I am, revealing to you my own challenges with getting things done.  Well, I’ve actually invested good money with experts to help me “organize” my office, my computer, and my life, as well as I got a new desk, bookshelves, and on an on. The interesting thing is after that expert gave me this “system” it wasn’t mine. So I had great difficulty in…

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    Shannon McCaffery
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    5 Goals to Achieve This Year

    March 9, 2017 / 1 Comment

    If you’re up for it — I am going to push the envelope a little today and actually give you five goals to try to achieve by the end of the year. Remember you are never going to know if you are capable of something if you don’t take that first step. 1. Go small This may be a big one to start with but here goes-Downsize.  Look at all aspects of your business whether that includes employees, vendors or service providers.  If you find that there is a way for ONE provider to handle multiple jobs than cut back.  This may sound strange but sometimes less is more when…

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    Shannon McCaffery
  • Attitude,  Balance,  Blogging,  Challenges,  Clients & Customers,  Communication,  Entrepreneurs,  Goals,  Implementation,  Marketing,  Motivation,  New Year,  Outcome,  Productivity,  Prospects,  Questions,  Risk,  Survey Tips & Techniques

    How to Give Your Customers Exactly What They Want

    March 8, 2012 / No Comments

    Technique #1:  Start With Your Outcome, Not Questions  This week I want to challenge you with this thought: “Think Outside of the Box.”  The topic of this blog is a little different and will require you to think outside of the box. Diving right into it, I do not want you to think about all the questions to put into your survey.  I want you think about the outcome first!  So many people fail before they hit the ground running with their survey because they think “Questions First.” Think about it…before creating and writing questions, you need to know what you want from them first.  Therefore, in hindsight, your first…

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    Shannon McCaffery
  • Attitude,  Balance,  Blogging,  Clients & Customers,  Communication,  Entrepreneurs,  Implementation,  Motivation,  New Year,  Procrastination,  Productivity,  To Do List

    The Right Attitude & Mindset is a Must ~Be like the Bee~

    January 18, 2012 / 1 Comment

                           Aerodynamically, the bumblebee should not be able to fly, but the bumblebee does not know it so it goes on flying anyway. ~ Mary Kay Ash There is a saying that goes, “You are your own worst critic.”  This simple six-word sentence is especially true when it comes to negative thoughts.  In the last two weeks, I have encouraged you to take big risks about your life, business, and even your actions.  I can challenge you and motivate you to reach these amazing goals, but there is one thing I cannot do.  I cannot take away your own negative thoughts that probably consume you when something really positive is…

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    Shannon McCaffery
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    What’s your plan to build profitable relationships this Year?

    January 20, 2011 / No Comments

    I remember back in January  2011, it was so darn cold, winter was surely coming in like a lion!  And we’d already gotten almost two feet of snow and I was torn on whether to travel or not the next two months, because itwas proving to be a bit of a challenge fly out of the New York/New Jersey area.  And I wrote this from writing from sunny and warm Phoenix, Arizona where I had just attended Jeff Walker’s Product Launch Manager (PM) Mastermind meeting. I almost didn’t make it because it snowed the morning I was supposed to leave and I was about 3 hours late to the meeting.  And…

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    Shannon McCaffery
  • Coaching,  Marketing,  Survey Tips & Techniques

    Where’s the Hidden Money Buried in Your Business?

    January 7, 2011 / 1 Comment

    The first week of January and the beginning of the New Year is always fascinating to me.  For one, I’m totally in awe of how the previous year seemed to speed by in the blink of an eye. I’m constantly amazed as I get older how the years really do seem to be going much faster. I wonder if that’s just aging or the fact that I’m now paying a lot more attention and just noticing it.  I’m choosing the latter! One thing I’ve noticed that has helped me tremendously is I ALWAYS create my annual plan at the beginning of every year . In fact, I just took a…

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    Shannon McCaffery

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