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Some Gifts Don’t Come Wrapped In Ribbons…
Core Article: Some Gifts Don’t Come Wrapped In Ribbons… Paragraph I’m Pondering: “I admired my mother in some ways…” Powerful Affirmations to Inspire: “I create spaciousness in my schedule…” Cool Stuff: What exactly is pumpkin spice??? AI Info & Resources: AI-driven browsers are all the rage, watch out, Google Some Gifts Don’t Come Wrapped In Ribbons… Most of us carry stories from our mothers, some wrapped in love, others tangled in contradiction. However your story looks, you’ve probably inherited something that still echoes through your life today, a memory, a pattern, a lesson you never asked for yet somehow needed. Interestingly enough, my mother’s story was full of contradictions. She…
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When Three Worlds (Buddhism, Neuroscience, and Marketing) Collided This Week…
Core Article: When Three Worlds (Buddhism, Neuroscience, and Marketing) Collided This Week… Paragraph I’m Pondering: “The disciplined mind leads to happiness,” Buddha Powerful Affirmations to Inspire: “My wealth serves…” Book Review: When Things Fall Apart by Pema Chodron Cool Stuff: The only known mouse that… AI Info & Resources: How AI is just like social media scrolling… hmmm When Three Worlds (Buddhism, Neuroscience, and Marketing) Collided This Week… Last week, I shared how recipes, whether for baking, storytelling, or even building Bots, can give you a place to start. A recipe gives you structure, yet it’s not ever the whole picture. What makes it work is when you make it…
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How Bots, Apple Pie, and Storytelling Taught Me the Same Lesson
Core Article: How Bots, Apple Pie, and Storytelling Taught Me the Same Lesson Quote I’m Pondering: “If you want to make an apple pie…” Powerful Affirmations to Inspire: “I live in a universe of limitless supply…” Cool Stuff: Why do seagulls really hang out in parking lots? AI Info & Resources: The dark side of AI in retail… How Bots, Apple Pie, and Storytelling Taught Me the Same Lesson I’ve got a curious question for you… Do you cook your meals for yourself, family, etc.? Yeah, I know, this doesn’t seem like a question that an expert marketer/coach would ask, right? I mean, why in the world am I asking…
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The Gift We Need To Share (Especially Now)
Core Article: The Gift We Need To Share (Especially Now) Paragraph I’m Pondering: “Why will someone care about this?” Powerful Affirmations to Inspire: “I celebrate my victories…” Book Review: Marketing A Love Story by Bernadette Jiwa Cool Stuff: The sweet smells of amazing foods, real? Manufactured? AI Info & Resources: This bot sounds a bit scary to me… The Gift We Need To Share (Especially Now) Have you ever found a book or idea that stayed with you for years, shaping how you see the world, even when you weren’t thinking about it? The kind of books, poems, or stories that quietly work on you, shifting little pieces inside you…
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The Psychology of Value—What People Really Buy
Core Article: Why your work matters (even more than you think) Paragraph I’m Pondering: “Our job isn’t to get everyone to believe us.” Powerful Affirmations to Inspire: “I see abundance everywhere, and…” Book Review: Story Driven, You don’t Need to Compete When You Know Who You Are by Bernadette Jiwa Cool Stuff: Do you know where the word “duffel bag” came from? Hmmm… AI Info & Resources: Is AI Harmful to Our Human Intelligence? The Psychology of Value—What People Really Buy There’s a quote I love from the book Show Your Work by Austin Kleon that stopped me in my tracks: “You might think that the pleasure you get from…
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The Real Lesson Behind “Faster Horses” (And What It Means for You)
Core Article: The Real Lesson Behind “Faster Horses” (And What It Means for You) Paragraph I’m Pondering: “When you try to be the same as everyone else…” Powerful Affirmations to Inspire: “I am building a legacy of impact…” Book Review: Outrageous Openness: Letting The Divine Take The Lead by Tosha Silver Cool Stuff: The history of Taylor Swift explained, in case you were curious… AI Info & Resources: Just how good is AI getting? Hmmmm. The Real Lesson Behind “Faster Horses” (And What It Means for You) Have you ever heard this Henry Ford quote?“If I had asked people what they wanted, they would have said faster horses.” It’s one…
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Let’s Talk about the “B” word…
Core Article: Let’s Talk about the “B” word… Paragraph I’m Pondering: “I say no to things that don’t contribute to my growth.” Powerful Affirmations to Inspire: “I am worthy of all the riches…” Book Review: Dream Big by Bob Goff Cool Stuff: “The Dumbest Things Entrepreneurs Do…” AI Info & Resources: The Top 10 AI Entrepreneurs to Follow. Let’s Talk about the “B” word… I think it’s time we had a little chat about the “B” word. No, not that “B.” This one has been talked about so much I’m almost tired of hearing it. When I took Mel Robbins’ six-month course, she had an interesting take on it, and…
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Challenges, Clients & Customers, Coaching, Communication, copywriting, Entrepreneurs, Marketing, Taking risks
How Your Life Story Connects to Those You Serve
Core Article: How Your Life Story Connects to Those You Serve Paragraph I’m Pondering: “It’s time to embrace and let go of not knowing what will happen next…” Powerful Affirmations to Inspire: “My business is a reflection of my passion…” Book Review: When The Heart Waits by Sue Monk Kidd Cool Stuff: See how these entrepreneurs created success by following their passion. AI Info & Resources: Curious about how AI is impacting us entrepreneurs? How Your Life Story Connects to Those You Serve When you think about marketing, the focus often turns to understanding your clients—their challenges, hopes, and dreams. Yet, there’s a part of that process that most people…
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Halloween Scares & Election Flares: A Spooky Comparison
Core Article: Halloween Scares & Election Flares: A Spooky Comparison Paragraph I’m Pondering: “Whenever life gets overwhelming, go…” Powerful Affirmations to Inspire: “By staying present and grounded, I…” Book Review: 10 Ways to Stay Creative in Good Times and Bad by Austin Kleon Cool Stuff: Interested in creepy unsolved mysteries? AI Info & Resources: These “Awful AIs are doing some scary stuff. Halloween Scares & Election Flares: A Spooky Comparison Ok, I’m gonna go there in today’s email. I know, I know, I really tried to keep this at bay, and well, I just can’t ignore these two things… I’m not gonna make an assumption you’re voting for who I…
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Unraveling the Mystery of Being “You”—Whaaat?
Core Article: Unraveling the Mystery of Being “You”—Whaaat? Paragraph I’m Pondering:“… there slowly grew and ripened the knowledge of what wisdom…” Powerful Affirmations to Inspire: “I trust my intuition and inner wisdom to guide me…” Book Review: Siddartha by Herman Hesse Cool Stuff: “If you ever want to go back in time to…” AI Info & Resources: In-depth knowledge of these core AI tools Unraveling the Mystery of Being “You”—Whaaat? You’ve probably heard this cringy-worthy catchphrase more than once in your lifetime: “Just be you,” or another version,” Be uniquely you,” which honestly sounds a bit too PDish for me. (Personal development). Besides that, what in the heck does that really…
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Why These Sales Tactics Don’t Work Anymore. And What to Do Instead.
Core Article: Why These Sales Tactics Don’t Work Anymore. And What to Do Instead. Paragraph I’m Pondering: “Around me, Jackie may have felt more like she…” Powerful Affirmations to Inspire: “My creativity knows no bounds…” Book Review: Touched by The Sun, by Carly Simon Cool Stuff: How connecting with nature improves our mental health! AI Info & Resources: If you do a lot of research, then you gotta check this out. Why These Sales Tactics Don’t Work Anymore. And What to Do Instead. Have you ever thought about how some things just don’t stand the test of time? Like, remember the old food pyramid? Or those cigarette ads with smiling…
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Scarcity and Urgency in Marketing: A Frog’s Tale
Core Article: Scarcity and Urgency in Marketing: A Frog’s Tale Paragraph I’m Pondering: “People pay for intangible value…” Powerful Affirmations to Inspire: “I manage my finances with…” Quick Update: Fire relief, heavy sigh. Cool Stuff: This is def cool – check out the inside of a Condor egg! AI Info & Resources: Interested in learning more about different AI’s – this tool can help. Scarcity and Urgency in Marketing: A Frog’s Tale I’m gonna tell you a bit of a wacky tale that has some valuable marketing lessons, albeit a bit out there. What you need to know upfront is that this was actually an animated short film: One Froggy…
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Discover the Storytelling Frameworks to Soulful Marketing Success
Core Article: Discover the Storytelling Frameworks to Soulful Marketing Success Paragraph I’m Pondering: “Win the internal battle first – Olympic Athletes.” Powerful Affirmations to Inspire: “I listen with empathy…” Book Review: Story Driven by Bernadette Jiwa Cool Stuff: The 25 most interesting archaeological finds on the planet. AI Info & Resources: How AI is being used at the Olympics. Discover the Storytelling Frameworks to Soulful Marketing Success I’ve been in marketing for 18 years. One of the things I did that I’ve never regretted is focusing my skills only on three areas: Copywriting, Online Launches, and Dream Client Journeys. Focusing on these three areas helped me choose the right books…
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Is Your Communication Style Helping or Hurting Your Business?
Core Article: Is Your Communication Style Helping or Hurting Your Business?” Paragraph I’m Pondering: Superheroes are not that different from you and me. Powerful Affirmations to Inspire: You radiate health and wellness… Book Review: Did you check out Reversing Alzheimer’s? Cool Stuff: How to boost your memory and reduce stress. AI Info & Resources: Want to spice up your menu choices at home? Check out this AI… Is Your Communication Style Helping or Hurting Your Business Six weeks ago, I began working with a client I’ve known for 18 years. Since our last project, his business has grown significantly and become much more high-tech. They brought on an operations person…
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How AI Taught Me an Upgraded Way to Communicate
This Week’s Soulful Marketing eNewsletter Highlights: Core Article: What AI Taught Me About Communication Paragraph I’m Pondering: Don’t Feed The Monkey Mind Powerful Affirmations to Inspire: I am resilient and adaptable! Book Review: Mindset: The New Psychology of Success: How We Can Learn to Fulfill Our Potential by Carol Dweck Cool Stuff: Making leather alternatives out of apple pulp. AI Info & Resources: How the iPhone uses more AI powered tools than Samsung What AI Taught Me About Communication These past two weeks have been fascinating when it comes to how people are using AI in their business. I just started working with a new client and their Director of Operations floored me with…