• Clients & Customers,  Entrepreneurs,  Marketing

    It’s Here – The “Frunk” and I Want One!

    Thanks for all the comments on this post – wow.  I need to share something with you. I’m gonna be transparent about that post.  When I wrote it, I was in a rush to get it out. And when I reread it my critical voice said “umm, it’s ok, it will pass, but it’s not your best work you know…”  And on and on that voice in my head went.  Good thing I sent the post out anyway! So I’m thinking I need to give that voice a sabbatical and keep on writing to you! (Hope that works! 😉 This week – I want to share with you some really…

  • Clients & Customers,  Entrepreneurs,  Marketing,  Prospects,  Uncategorized

    Go Big or Go Home

    Finally, I was able to get out of town. (I just got back last night!) Sheesh, with all the flaring up of the pandemic again, I was second-guessing my trip. Yet, I honestly just wanted to get out of town. I had registered for the Traffic & Conversion (T&C) Summit, which I used to go to every year. I slacked off in 2019, and of course, they didn’t have it in 2020. In 2019, I attended at least six different events. So I knew that this was the only event I would attend this year with what was happening with the pandemic. That’s when I made the all-important decision that…

  • Challenges,  Clients & Customers,  Communication,  Entrepreneurs,  Overcoming Obstacles,  Questions

    Dealing with “Can you do this cheaper?”

    Have you ever been in negotiations with a new client or customer, and they ask the inevitable question: “Can you do this cheaper?”  Or maybe they try to ask it more politically – “How can we work together to get this proposal to only $8k instead of $20k?”  What’s the best way to answer a question like this? When I get this question – all I want to do is send them this meme:  Seriously though, let me take a couple of minutes to give you some insights on this question that seems to come up more often than not. I mean, we’re all looking for a better deal. Retail…

  • Clients & Customers,  Entrepreneurs,  Prospects

    The ONE thing Barbara Corcoran did that changed her trajectory in real estate

    I heard an interesting story this morning and wanted to share it with you. It’s about Barbara Corcoran and how she got her first break in real estate. I loved not only her tenacity and grit but also how she really “got” what her dream client felt was important in an apartment in NYC. It’s when she was first starting out as a secretary at a real estate agency. She had asked the owner if he would give her an apartment to list so she could get some experience. So, of course, being green, he gave her the most difficult apartment to sell. It was a third-floor walk-up, not a…