• Coaching,  Communication,  Marketing,  Technology

    What is Information Marketing?

    Have you ever heard of the information marketing business? It’s a fascinating space that I stumbled upon three years ago. It’s really an interesting niche market, filled with people who sell information. This isn’t any old information though. Most of these folks are amazing experts in their field and hence have created products, courses, newsletters, and membership sites to share with their clients and prospects. Why do these people get into the Information Marketing business? There are several reasons, other than the obvious one which is making a lot of money. Here are some key reasons to get into this business: 1) You don’t really need a staff in this…

  • Marketing,  Technology

    Now for something a little different…

    Have you ever gotten a new technology “toy” to play with and find yourself using it a lot because it’s so easy and fun? And yes I did use the words toy, easy and fun all in reference to technology. This certainly could be an anomaly because most technology certainly isn’t easy, or fun, especially when it comes to computers. Yet, there is a very cool shining star in stores right now that’s my favorite new, fun and easy technology toy. It’s called a Flip. Some of you may have already heard about it. In fact my favorite tech editor David Pogue from the New York Times just did an…