• Communication,  Entrepreneurs,  Marketing

    Copy writing is King in Business

    It was only 7 years ago that I was in corporate America and my job as Director of Corporate Communications was going swimmingly well. Not only did I create the new department and run it, I was also in charge of all of our employee communications publications.  I never really thought of myself as a writer and certainly never had any dreams or aspirations to be an author or writer.  However I had been writing most of my life, albeit in a daily journey, it was still writing none-the-less. It wasn’t until this position, where I was called upon to write on a daily basis that I truly “got” what…

  • Coaching,  Communication,  Dog Marketing,  Entrepreneurs,  Marketing

    The Real Secret to Being Incredibly Successful Selling Online

    I was debating back and forth whether to write about this or not because the “real” secret to being incredibly successful selling online is that it’s really NOT a secret at all!  In fact, everyone who sells online inherently knows this so called “secret,” but the real challenge is in creating it and making it happen.  So are you ready? Here’s the secret – The real trick to being very successful in selling online is building a relationship with your prospect and customer.  That’s it.  This is the key, to create and connect on an emotional level with your prospects and customers.  And not only connecting with them, but diving deeper into…

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