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Let’s Redefine your success in 2024: Insights, Connection, and Inspiration Await!
And just like that – poof – it’s the New Year – Welcome 2024! How are you? How were your holidays? I’ve been thinking about you a lot lately. I decided that this year, I would dig deep into the well of my experience and learning. I will pull out all the stops to inspire, encourage, and propel you to success, whatever that looks like for you. To be honest, I’m not entirely sure of what it will all look like over the next 12 months. I can promise you that it will be the most valuable stuff I’ve delivered to date. My focus is on Soulful Marketing principles (authenticity, engagement, and…
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Make Every Moment Count
What are you thinking right now? Are you here and present with me? Or is your mind somewhere else? Maybe you’re thinking about your holiday to-do list or your action list of what needs to be done before the New Year. It is so easy to get sucked into the “busyness of life.” Especially during the holidays when emotions and stress are high, and family is involved. So how can this holiday be different? For me, it’s working hard on not getting sucked into being attached to the outcome. It’s also about staying flexible in the moment and going with the flow. And making every moment count, especially the little…
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Connecting with your dream clients on a deeper level…
Early on in my career, I had no clue about writing direct response copy. I pretty much just winged it. (Yeah, I know… And I was a journalism major, so I did have some writing experience. 🙂 Then, later on, writing better, more impactful copy became one of my core goals, and I invested in several writing courses and mastermind groups over the years. I wanted to get really good at communicating and reaching my dream clients. If you do nothing else in your business except this, it will be time and money well spent. The main reason is that some core markets are becoming incredibly crowded with competition – you…
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Do You Measure the Gap?
Something that’s been ingrained in me from my dad and my mentors has always been setting my goals for the year. The one thing that always tripped me up was how I measured my success. I always did that based on the goals I accomplished. Often, I found myself being perpetually dissatisfied with my progress because I wasn’t accomplishing all of them. Some of my goals just felt so big and too far away to achieve them. What I didn’t understand is that the problem wasn’t in my success at achieving the goals. The problem was how I measured them. The challenge is that you can be so busy looking at…