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So Many Options, So Little Time—Which Marketing Strategy Works Best?
Core Article: So Many Options—So Little Time… Which Marketing Strategy Works Best? Paragraph I’m Pondering: “Every successful business creates a new kind of customer…” Powerful Affirmations to Inspire: “Every challenge I face…” Book Review: Mindset The New Psychology of Success, by Carol S. Dweck Cool Stuff: See the average working hours by country… AI Info & Resources: If only I could see what those online clothes look like on me… So Many Options, So Little Time—Which Marketing Strategy Works Best? What truly astounds me sometimes is ALL the ways you can market your business! It’s actually kind of crazy when you start counting all the ways. When I started my…
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The Shift You Can’t Ignore in Marketing—Is Your Business Ready?
Core Article: The Shift You Can’t Ignore in Marketing—Is Your Business Ready? Paragraph I’m Pondering: Using the immense power of your mind… Powerful Affirmations to Inspire: Every challenge I face is… Earworm: Yeah, this is an oldie and such a catchy tune about what’s happening here. Cool Stuff: I’m kind of a science geek – check out the origins of how we started naming viruses. AI Info & Resources: Want to redo your outdoor space and visualize it, this AI will totally help! The Shift You Can’t Ignore in Marketing—Is Your Business Ready? This week, I was talking with a long-time friend and colleague about marketing. We were discussing how…
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Scarcity and Urgency in Marketing: A Frog’s Tale
Core Article: Scarcity and Urgency in Marketing: A Frog’s Tale Paragraph I’m Pondering: “People pay for intangible value…” Powerful Affirmations to Inspire: “I manage my finances with…” Quick Update: Fire relief, heavy sigh. Cool Stuff: This is def cool – check out the inside of a Condor egg! AI Info & Resources: Interested in learning more about different AI’s – this tool can help. Scarcity and Urgency in Marketing: A Frog’s Tale I’m gonna tell you a bit of a wacky tale that has some valuable marketing lessons, albeit a bit out there. What you need to know upfront is that this was actually an animated short film: One Froggy…
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Discover the Storytelling Frameworks to Soulful Marketing Success
Core Article: Discover the Storytelling Frameworks to Soulful Marketing Success Paragraph I’m Pondering: “Win the internal battle first – Olympic Athletes.” Powerful Affirmations to Inspire: “I listen with empathy…” Book Review: Story Driven by Bernadette Jiwa Cool Stuff: The 25 most interesting archaeological finds on the planet. AI Info & Resources: How AI is being used at the Olympics. Discover the Storytelling Frameworks to Soulful Marketing Success I’ve been in marketing for 18 years. One of the things I did that I’ve never regretted is focusing my skills only on three areas: Copywriting, Online Launches, and Dream Client Journeys. Focusing on these three areas helped me choose the right books…
