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The Pause You Didn’t Plan For (But Might Need)

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May 22, 2025

Scarcity and Urgency in Marketing: A Frog’s Tale

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August 8, 2024

What do ChatGPT, virtual events, and blank screens all have in common? Hmmmm

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May 22, 2023

Is “Seasonal” Procrastination Really a Thing?

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October 16, 2025

A Sunday, smattering, some sobering thoughts…

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January 29, 2026

I read something this weekend that I can’t stop thinking about

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April 16, 2026

Have you ever had to put your business on life support?

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March 5, 2026

This one question could make or break your business…

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December 1, 2022

Let’s Redefine your success in 2024: Insights, Connection, and Inspiration Await!

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January 4, 2024

Quitters Day & Self Negativity Gone Wild

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September 19, 2024
  • Attitude,  Challenges,  Motivation,  Overcoming Obstacles

    Do You Talk to Yourself?

    August 18, 2021 /

    This past week I’ve been having many more conversations with myself in my head than I’ve had in a while. Please don’t tell me I’m the only one that talks to myself!

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    Shannon McCaffery
  • Challenges,  Clients & Customers,  Communication,  Entrepreneurs,  Overcoming Obstacles,  Questions

    Dealing with “Can you do this cheaper?”

    August 12, 2021 /

    Have you ever been in negotiations with a new client or customer, and they ask the inevitable question: “Can you do this cheaper?”  Or maybe they try to ask it more politically – “How can we work together to get this proposal to only $8k instead of $20k?”  What’s the best way to answer a question like this? When I get this question – all I want to do is send them this meme:  Seriously though, let me take a couple of minutes to give you some insights on this question that seems to come up more often than not. I mean, we’re all looking for a better deal. Retail…

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    Shannon McCaffery
  • Attitude,  Challenges,  Communication,  Motivation,  Outcome,  Overcoming Obstacles

    Are you a positive energizer?

    August 4, 2021 /

    Have you ever heard of a positive energizer? Lately, I’ve been doing a lot of reading and researching about positivity for a client. When I came across this term – “Positive Energizer.” It was really interesting stuff and I wanted to share because… In the early part of my life, I spent it being incredibly negative because that’s all I knew how to be. I had no idea there was another way to live and that my mindset mattered. It wasn’t until I hired an executive coach that I discovered there was another way of being. That I had a choice to stay in a negative thinking mind or do…

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    Shannon McCaffery
  • Clients & Customers,  Entrepreneurs,  Prospects

    The ONE thing Barbara Corcoran did that changed her trajectory in real estate

    July 28, 2021 /

    I heard an interesting story this morning and wanted to share it with you. It’s about Barbara Corcoran and how she got her first break in real estate. I loved not only her tenacity and grit but also how she really “got” what her dream client felt was important in an apartment in NYC. It’s when she was first starting out as a secretary at a real estate agency. She had asked the owner if he would give her an apartment to list so she could get some experience. So, of course, being green, he gave her the most difficult apartment to sell. It was a third-floor walk-up, not a…

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    Shannon McCaffery
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