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Not one of my usual posts – this is a little different…
Do you ever feel like your messaging in your business is falling on deaf ears? Or maybe you feel like the market you’re in is just way too crowded, and you’re frustrated because your messaging just isn’t getting through because of all the competition? I know how it can be really frustrating to market yourself in a very crowded online world. That’s why today, as promised from last week – I want to share how The Ad Girls (Jennifer Spivak and Courtney Tarrant) created a million-dollar funnel with this incredibly simple Facebook ad sequence. The information in this email was a presentation that Jennifer did at the Traffic and Conversion…
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Confessions, Word Choices, & Websites
This is a little out there and something I noticed this morning when I was doing my morning reading. (I read at least 30 minutes every morning to stimulate my brain. Remember, I’m a learnaholic, so this fuels me and my day. 🙂 When I was reading, I noticed how this writer used the word “but” a lot. I mean, “but” is an ok word yet in my somewhat limited grammar experience, (Grammarly.com is my friend.) ”but” is a conjunction (i.e., a linking word) that’s used to introduce a contrast. So it always negates what comes before it. (Yeah, I did have to look that up to get the right…
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Go Big or Go Home
Finally, I was able to get out of town. (I just got back last night!) Sheesh, with all the flaring up of the pandemic again, I was second-guessing my trip. Yet, I honestly just wanted to get out of town. I had registered for the Traffic & Conversion (T&C) Summit, which I used to go to every year. I slacked off in 2019, and of course, they didn’t have it in 2020. In 2019, I attended at least six different events. So I knew that this was the only event I would attend this year with what was happening with the pandemic. That’s when I made the all-important decision that…
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Do You Talk to Yourself?
This past week I’ve been having many more conversations with myself in my head than I’ve had in a while. Please don’t tell me I’m the only one that talks to myself!
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Attitude, Balance, Blogging, Challenges, Clients & Customers, Coaching, Communication, Entrepreneurs, Goals, Implementation, Marketing, Motivation, Overcoming Obstacles, Procrastination, Productivity, Taking risks, To Do List
The Productivity Secret That Will Change Your Life
One of the things I’m constantly struggling with: my plate is incredibly full. I just have way TOO many things on that proverbial plate and it’s constantly weighing me down. I’m a Strategic Marketer & Product Launch Manager, I help people get things done, and here I am, revealing to you my own challenges with getting things done. Well, I’ve actually invested good money with experts to help me “organize” my office, my computer, and my life, as well as I got a new desk, bookshelves, and on an on. The interesting thing is after that expert gave me this “system” it wasn’t mine. So I had great difficulty in…
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Balance, Blogging, Clients & Customers, Coaching, Communication, Entrepreneurs, Goals, Implementation, Motivation, New Year, Procrastination, Productivity, Risk, Taking risks, To Do List, Website
5 Goals to Achieve This Year
If you’re up for it — I am going to push the envelope a little today and actually give you five goals to try to achieve by the end of the year. Remember you are never going to know if you are capable of something if you don’t take that first step. 1. Go small This may be a big one to start with but here goes-Downsize. Look at all aspects of your business whether that includes employees, vendors or service providers. If you find that there is a way for ONE provider to handle multiple jobs than cut back. This may sound strange but sometimes less is more when…
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Blogging, Clients & Customers, Coaching, Communication, Implementation, Marketing, Motivation, Procrastination, Productivity, Risk, Taking risks, To Do List
How to Take Bigger Risks This Year
Something fascinating happened to me a few years ago that was worth repeating. I had this experience that totally changed my perspective on how I would think and do things in my business and my personal life. Here’s what happened— I had decided to go to the DMV, yes everyone’s favorite place to make jokes about. I had been putting it off for almost a year and I had to finally deal with getting a new title. I actually wanted to cross if off my to-do list! (I had paid off my car loan—yeah, and needed to get the lien holder name off my car title.) I had a phone…
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Never Ever Cold Call Again to Get New Clients!
Something I learned over 6 years ago from “the Millionaire Maker” Dan Kennedy is that in order for you not to do cold calls, and to not be stressing out where your money will come from each month— you need to create a “lead generation funnel.” I not only learned it from him, I shared the stage with him where he asked me to share the strategies I used to help grow my business and here are a few if them below,,, What you need to pay real attention to is that After I did that, created and implemented those strategies… I never had to worry about getting any new…
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Attitude, Challenges, Coaching, Communication, Entrepreneurs, Goals, Implementation, Motivation, Overcoming Obstacles, Taking risks
What’s Holding You Back From the Success You Deserve?
This question I’ve been asked countless of times from coach’s, mentors, therapists, and many an event speaker. In fact, I just got back from listening to Larry Winget speak at the Glazer Kennedy Super Conference in Dallas and his approach was more like a baseball bat to the forehead, but I think it worked. I know I GOT it- what he was saying… let me explain… If you don’t know Larry he has several best-selling books out there- one called- Shut Up, Stop Whining & Get a Life, my other favorite is- You’re Broke Because You Want To Be. He has an interesting no holds bar approach to success and…
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Attitude, Balance, Challenges, Clients & Customers, Coaching, Communication, Entrepreneurs, Goals, Implementation, Marketing, Outcome, Productivity, Prospects, Questions, Survey Tips & Techniques
It’s All About the Questions
There is a quote by Albert Einstein that says “If you can’t explain it simply, then you don’t understand it well enough.” This quote says it all when it comes to the topic of this week’s blog. It’s ALL About the Questions! This is actually STEP 2 – AFTER you figure out your goals and outcomes of what you want from doing your survey. Creating questions for your survey products is incredibly important because it will shape the answers you will receive and ULTIMATELY what you will be able to do with that information. Through this questioning process you will step closer to finding success in your business. Step #…
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Attitude, Balance, Blogging, Challenges, Clients & Customers, Coaching, Communication, Entrepreneurs, Goals, Implementation, Marketing, Motivation, New Year, Outcome, Overcoming Obstacles, Procrastination, Productivity, Questions, Risk, Taking risks
Are You Hard Wired To Fail?
Do you ever set important goals and then find yourself really struggling and not being able to meet them? I used to have MANY sleepless nights when I first started my business. I would freak out about where my next dollar was going to come from or how I’d finish a project or what to do about x, y and z, it was endless. Worry was taking over my life. Until I was able to read some terrific books on worry and learn about ways that really helped stop me in my tracks and enabled me to push past my worry and fears to create more success for myself. The…
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Attitude, Balance, Blogging, Challenges, Clients & Customers, Communication, Entrepreneurs, Goals, Implementation, Marketing, Motivation, New Year, Outcome, Productivity, Prospects, Questions, Risk, Survey Tips & Techniques
How to Give Your Customers Exactly What They Want
Technique #1: Start With Your Outcome, Not Questions This week I want to challenge you with this thought: “Think Outside of the Box.” The topic of this blog is a little different and will require you to think outside of the box. Diving right into it, I do not want you to think about all the questions to put into your survey. I want you think about the outcome first! So many people fail before they hit the ground running with their survey because they think “Questions First.” Think about it…before creating and writing questions, you need to know what you want from them first. Therefore, in hindsight, your first…
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Attitude, Balance, Blogging, Challenges, Clients & Customers, Communication, Entrepreneurs, Implementation, Motivation, Mystery, Productivity, Survey Tips & Techniques
Solving the Mystery of What Your Clients Want
Whether you are an entrepreneur or working directly with clients starting from scratch with a new idea is hard, especially when it comes to creating new products. Knowing exactly what your clients need and are looking for is pretty much like a guessing game. Unless… you know the secret of predicting exactly what your clients want and are looking for. Today, I am going to share that secret with you. In fact, it is extremely simple…all you have to do is ASK THEM. The key to this “Secret” is realizing the core of what your clients or prospects want lies in doing a survey—asking a series of questions: What do…
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Attitude, Balance, Challenges, Clients & Customers, Communication, Entrepreneurs, Goals, Implementation, Marketing, Motivation, New Year, Overcoming Obstacles, Procrastination, Productivity, Risk, Taking risks, To Do List
Seek Out New Opportunities
Last week, I explained how overcoming setbacks is as an easy as A.B.C. A-Ambiguity B- Build C-Commit This week I am going to show you how easy seeking out opportunities is. It is as easy as N.O.W. stands for “Never-as in “Never Giving Up!” By making, a daily mantra of “I will never give up” means there is not a minute, an hour, or a month that you are not seeking out new opportunities. New opportunities are the only way to completely come out of a setback. The only way to find new opportunities is give it all you have every day! stands for “Opportunistic”. Before you see that word…
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Attitude, Balance, Challenges, Clients & Customers, Coaching, Communication, Entrepreneurs, Goals, Implementation, Motivation, New Year, Overcoming Obstacles, Procrastination, Productivity, Risk
Avoid Focusing on Set-backs and Seek out New Opportunities
Avoid Focusing on Setbacks There comes a time in one’s personal and business life, where a setback comes in and rears its ugly head. When it does come, because we know at some point it will, a person has two choices. They can either sit there or focus on all the negativity that comes with it. Or they can come to terms with the reality of the set back and push forward. It is as easy as A.B.C. stands for Ambiguity. A trait that is tied to most entrepreneurs which holds the meaning: The possibility of interpreting an expression in two or more distinct ways. When facing a setback, especially one that leaves a person in a negative situation, the best thing to…