• Attitude,  Challenges,  Entrepreneurs

    We Got This! Inspiring Resources to Help With After the Election & Beyond

    Wow, wow, wow, who knew the election of 2016 would go down as an infamous one in our nations’ history?!  This won’t be a bashing of either side of the aisle, as I believe there’s much finger pointing going on already and it truly is not helping. I’m writing this to share a how we totally got this and we need to use this to come together. Because I think this election serves something even bigger and greater.  It’s a huge wake-up call that we can’t keep doing “business as usual” as a nation any longer. When you look back at our history, great change happened because of huge adversity…

  • Challenges,  Coaching,  Entrepreneurs,  Marketing

    The Secret Mysteries of Entrepreneurship

    This journey of entrepreneurship has been a fascinating 9 years.  One with many amazing rides, bumps in the road, flies on the windshield, savory and also loving adventuress moments.  I wouldn’t trade it for anything… What I have discovered from this journey of the past 3 years, are some amazing entrepreneurial secrets that I wanted to share with you.  It all started after my father passed away and the spiral upward and downward consumed me. From ending a 12 year relationship and being single again. To Finally realizing I was no longer being served by living in the northeast any longer. I was not and never will be a Jersey…

  • Blogging,  Communication,  Entrepreneurs,  Marketing,  Prospects

    The Simplest Secret to Getting More Clients/Customers (AKA More conversions :-)

    Being in marketing for what feels like a lifetime, the ONE things all my clients struggle with is how do they get more new clients/customers? And– how do they get  more people to convert on their websites and get into their marketing funnel?  I’d like to tell you that the REAL answer is incredibly sophisticated and complicated. But, it’s really not, it really IS simple, what I’m about to reveal to you.  And you have to understand that this is not rocket science and it’s something you probably already know. .. The SECRET to getting more Clients/Customers- is you HAVE to BUILD a RELATIONSHIP with them FIRST– BEFORE you ask them…

  • Attitude,  Challenges,  Coaching,  Entrepreneurs,  Motivation,  Overcoming Obstacles

    It all Boils Down to Courage- Do You Have What it Takes?

    One of my favorite quotes is “Fall down 7 times, get up 8” by Buddha.  It’s such a subtle quote and so much where I’ve been these past 8 months. I can’t believe I haven’t written since October of last year!  Or maybe I can after I tell you all I’ve been going through—and it really does “all boil down to courage…” Have you ever had the rug pulled out from under you? Like really pulled hard and you land smack on your rear end in shock of what just happened.  Well, that’s what happened to me… My relationship of 12 years ended back in September of 2012, and that…

  • Balance,  Challenges,  Coaching,  Entrepreneurs,  Motivation,  Overcoming Obstacles,  Taking risks

    5 Steps to Daring Greatly and Living Authentically

    I was totally shocked when I realized I hadn’t written in my blog since July—yikes! I thought for sure I had written something in August— nope!  So I thought this post would be PERFECT to get me back on track.  It’s interesting how life throws these curve balls at you and even more interesting how you respond.  One thing I know for sure is that life is ALL about CHANGE—you have to simply just expect it and realize you absolutely have NO CONTROL What we need to do is simply prepare ourselves well with riding the waves… And that’s how this post came to be… the 5 Steps to Daring…

  • Coaching,  Entrepreneurs,  Implementation,  Marketing,  Product Creation,  Productivity

    The Real “How” to Create Your Own Info Products

    One of the things I’ve discovered is that there’s tons and I mean tons of information out there on how to create products and how to market them… Yet, the one thing I saw that was missing was something that was really clear and simple about “how” to do it… So I came up with some basic principles that will help folks on how to do it— You have to survey your audience and find out what they want and how to they want it delivered and howto ot price it, which you can get that info from this blog— http://marketingimplementer.wordpress.com/2012/06/14/first-steps-you-must-take-to-creating-your-information-products Once you know which product to create- then you…

  • Challenges,  Clients & Customers,  Entrepreneurs,  Product Creation,  Product Launches,  Prospects,  Questions,  Survey Tips & Techniques

    First Steps You MUST Take to Creating Your Information Products

    One of the many services I offer is working with clients to help them create their products and then launch these products for them.  The question I always get over and over and over again is—“How do I know what product to create?”  This is an incredibly important questions and often hard to figure out and most of my clients before they worked with me used all sorts of Google algorithms and some even used the pasta method, which I wouldn’t recommend.  The important note here is most guessed and did many other things. The funny thing is THE best thing they could have done to find this out was…

  • Communication,  Entrepreneurs,  Marketing,  Overcoming Obstacles,  Prospects

    What Do Your Customers Really Desire?

    I wanted to continue my blog from last week where I discussed “What Your Customers Want to Buy,” followed up by this week where the focus is on “What Do Your Customers Desire.”  This questions are incredibly similar because a lot of the focus is out the outcome, not exactly a product or service. Remember people buy on emotion and then they rationalize with logic AFTER they purchase. That’s why what I’m about to tell you is REALLY cool and important. If you’re a student of Direct Response Marketing or a copywriter, or student of marketing, you’ve probably heard of Victor Schwab. If you haven’t, shame on you- get on…

  • Challenges,  Clients & Customers,  Communication,  Entrepreneurs,  Motivation,  Prospects,  Survey Tips & Techniques

    What Do Your Customers Want to Buy?

    I’ve been asked this question over 1,000 times— what do my customers want to buy? And another questions I get is– how can I figure out what product or service to create so that they will buy it from me?  And I get a gillion more.  Here’s the real scoop on what people want to buy and I want to give you as much information as I can so you can be incredibly successful with creating the best products and services for your clients and customers. I stumbled upon this book years ago—7 Steps to Freedom II: How to Escape the American Rat Race, by Benjamin Suarez. It’s a rather…

  • Attitude,  Challenges,  Communication,  Entrepreneurs,  Goals,  Marketing,  Overcoming Obstacles

    Discovering How to Add Some Disney “Mouse” Magic Into Your Business

    Here are my two favorite quotes from Walt Disney: “Think beyond your lifetime. If you want to do something truly great. Make a fifty year master plan. A fifty year master plan will change your look at the opportunities in the present.” “If you can dream it, you can do it!” These quotes do an awesome job of giving you a birds eye view into Walt’s psyche and how he was able to accomplish so much in a given period of time. He was the epitome of driven and going after his dreams. After reading his book, “How to be like Walt,” I certainly was able to view how when…

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